JC Penney’s new ad for Father’s Day
The text reads:
“First Pals: What makes Dad so cool? He’s the swim coach, tent maker, best friend, bike fixer and hug giver—all rolled into one. Or two.”
The text at the bottom reads: “Real-life dads, Todd Koch and Cooper Smith with their children Claire and Mason.”Thank you, JCP, for treating us like actual human beings. Maybe you don’t realize how much an ad campaign like this means… maybe you do. Either way, thank you <3
(via saveitforwhenicare)